Aug 28, 2025
Sales & Growth
Jane Smith

A complete guide to creating a sales pipeline that grows with your business using the flexibility of RATCRM.
A well-structured sales pipeline is the foundation of predictable revenue growth. With RATCRM, you don’t just track leads — you build a system that adapts to your business, keeps your sales team aligned, and ensures opportunities never slip through the cracks.
Instead of relying on guesswork or fixed schedules, PdM allows operators to act based on actual wear, pressure changes, vibration patterns, or thermal data.
Lead Capture
Smart forms, integrations, and API-based imports.
Qualification
AI-driven scoring to prioritize high-value leads.
Nurturing
Automated sequences and personalized follow-ups.
Conversion
Deal tracking, proposal templates, and e-signatures.
Post-Sale
Customer success tracking to drive repeat business.
Oilfields now use a combination of the following technologies to monitor operations:


